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Category Name: Blog

Can a Woman Get a Good Deal on a Lexus Around Here?
May 2016
Can a Woman Get a Good Deal on a Lexus Around Here?

Guest Author: Lea Woodford As a woman’s magazine publisher and as an advocate for women consumers I hear a lot of stories and also have the opportunity to only work with the best people in the business. I recently had a few of SmartFem’s readers and experts weigh in about their personal experiences with Superstition […]

High Heels and Auto Insurance
Apr 2016
High Heels and Auto Insurance

by Tony Komadina For most of my 35+ years I spent in the retail car business, I’ve had a personal friendship with fellow Moon Valley resident, and Auto Journalist, Cathy Droz. A few years ago, Cathy decided to write a book about car buying and car dealership experiences, from a woman’s perspective. I was honored […]

Women in Automotive History
Apr 2016
Women in Automotive History

by Cathy Buford Did you know that a woman invented the windshield wiper? Learn about some significant female inventors and innovators in automotive history. Women’s History Month began as Women’s History Week in 1981. But let’s face it — we need a whole month to celebrate all the accomplishments of women. In fact, the list […]

7 Things a Woman Should Do Before Buying a Car
Mar 2016
7 Things a Woman Should Do Before Buying a Car

by Cathy Droz, Founder – HER Certified When the ABC Television affiliate in Arizona asked me to do a four minute segment on Sonoran Living Live, I jumped at the chance. It was their co-host Terri Ouellette who asked me to be on the show and give out a few hints to their 90% female […]

Buy and Sell Like a Girl Scout
Mar 2016
Buy and Sell Like a Girl Scout

by Cathy Droz, Founder – HER Certified Did you ever wonder why Girl Scouts are so successful at selling cookies? Is it because a Girl Scout is empowered at a very young age? Is part of the Girl Scout experience learning to be confident enough to walk up to the front door of a stranger’s […]

Top 5 Questions To Ask Yourself Before You Buy a Car
Feb 2016
Top 5 Questions To Ask Yourself Before You Buy a Car

by Cathy Droz, Founder – HER Certified When women ask me what car they should buy, I don’t just throw out the name of a car, truck or SUV I think they would like or that I like. Before they buy a car, I suggest that they first make a list of Needs vs Wants […]

Arizona Concours D’Elegance
Feb 2016
Arizona Concours D’Elegance

By: Cathy Burford Once again, the iconic Arizona Biltmore was the setting for the Arizona Concours D’ Elegance on Sunday, January 24, 2016. Living up to its name, this showcase of rare vehicles gives attendees the opportunity to see beautifully stylish, well-designed automobiles, some dating back to the late 1800’s. Classified in such diverse groups […]

The Incredible Buying Power Of Women
Jan 2016
The Incredible Buying Power Of Women

By: Cathy Droz, Founder – HER Certified Women are earning, spending, and influencing spending at a greater rate than ever before. In fact, women account for $7 trillion in consumer and business spending in the United States. Over the next decade, we will control two-thirds of consumer wealth. Women make or influence 85% of purchasing […]

Holiday Auto Travel With Your Pet
Dec 2015
Holiday Auto Travel With Your Pet

With the Holidays a few weeks away you might be taking your pet shopping with you or visiting family and friends for a weekend. Traveling with your pet, even short distances during the Holiday can be fun, but stressful for you and your pet. Driving with your dog in the back seat comes with responsibility, […]

They All Lead To Bond… James Bond
Nov 2015
They All Lead To Bond… James Bond

What does this say about me? My Celebrity Crush is and always has been, Pierce Brosnan. I have a car crush as well; the Aston Martin DB5 and Aston Martin V12 Vanquish and unlike the Harry Potter groupies; I am a serial James Bond movie fan. My three favorite crushes all have something in common. […]

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