H-Honesty E-Excellence R-Respect
Giving Women What They Want in a Car Buying Experience
With over forty years in business, twenty in automotive, and countless years of research, I have introduced to the auto industry “HER Certified®” – a program that will not only meet, but exceed a woman’s expectations when buying or servicing a car.
What sets a HER Certified® dealership apart from the rest?
- HER Certified® Directors choose the dealerships that will become HER Certified® based on specific criteria:
- – A desire to make their female customers their #1 priority
- – Atmosphere of the dealership, or a willingness to improve based on evaluation
- – Percentage of women employed in key positions
- – Amenities beyond standard industry
- – Community Involvement – Cause Marketing
- – Events – Book Distribution
- – Social Media presence
- HER Certified® Studio, a welcoming center for women within the dealership, your home away from home where you are treated like a guest
- HER Academy trained sales and service staff, who have been certified to work with female customers, are available and will guide you through your car buying experience
- The entire HER Certified® program has been created to give women exactly what they have been asking for: Honesty, Excellence and Respect
HER Certified® Licensed Dealers
For further questions contact firstname.lastname@example.org. To Order Cathy’s Book in print or e-book go to www.amazon.com.
If you are a business that want’s to be HER Certified® Click her to contact us today.